Albums are for fans, singles are for newbies.
Don't make an album expecting to reach a new audience. If you want to reach a new audience, focus on the single.
-Bob Lefetz
Bob is so spot on. Consumers stopped buying music because they were sick of getting one or two good songs on an album and the rest were mediocre. They still had to plop down $12-$15. When you anaylize the cost, they paid about $7 per song, if there were two good songs on the CD.
When I was growing up, all we really had were singles. I did buy, or my parents bought for me Meet the Beatles and the rest of the Beatles albums through Help. I owned all the Monkees albums. It probably wasn't until the 1970's when I started buying albums on a regular basis. Up to that point it was all singles. When I bought Build Me Up Buttercup, do you think I was wondering if the Foundations had a whole album of songs like that? No. I had three Bobby Sherman singles, but no albums, same for the Supremes.
I remember the lyrics to all those songs to this day, even if I haven't heard the song in years. Music sticks with you whether it's a song or a whole album full of them. Put out music when you make it. Don't save it for an album. There are only a few amazing concept albums that are meant to be listened to as a whole. Keep your fan base active. There should be no downtime when it comes to enlightening your fans. No one is waiting three years for your next album.
Read Bob's full post here.
Thursday, April 28, 2011
Tuesday, April 26, 2011
Mavis, A Tribute to Ellie and Bettye
Lincoln Center Out Of Doors just announced their summer lineup and it's chock a block with morsels for your ears. The women come on strong. Lesley Gore, La La Brooks, background singer extraordinaire Ula Hedwig and Toni Wine are just a portion of the females performing on July 30th, which includes a tribute to Ellie Greenwich.
Mavis Staples takes you to The Damrosch Park Bandshell the following day. Did you see the profile of her on CBS Sunday Morning this week? Laurie Anderson brings along some friends on August 10th. Closing out the summer on August 14th is Steve Cropper and friends Tribute To The “5” Royales. Joining them will be powerhouse Bettye Lavette.
Mavis Staples takes you to The Damrosch Park Bandshell the following day. Did you see the profile of her on CBS Sunday Morning this week? Laurie Anderson brings along some friends on August 10th. Closing out the summer on August 14th is Steve Cropper and friends Tribute To The “5” Royales. Joining them will be powerhouse Bettye Lavette.
Phoebe Snow RIP
Just listening to the Wrap Up Show on Howard 100 and was sad to learn that Phoebe Snow passed away. According to ABC News, she died from complications of a brain hemorrhage she suffered in January 2010. As her manager Sue Cameron put so well, "The loss of this unique and untouchable voice is incalculable." Gary Dell'Abate said he loved having her on the show. She always came on reluctantly, but loved the feedback she received. She was a devoted mom to her daughter, who was brain damaged and died at age 31.
Labels:
died,
gary dell'abate,
howard stern,
Phoebe snow,
wrap up show
Friday, April 22, 2011
Don't Believe Anything You've Heard About This Band
PR gets one over on journalists. Ann Powers demystifies the "band" Delicate Steve. It's actually one guy, Steve Marion who records instrumental music. He's on the Luaka Bop's label.
It's hard enough to get any press attention for your band. It's that much harder to convince someone to write about instrumentals. Steve's label thought it would be a great idea to get Chuck Klosterman to write the bio. Chuck is a music writer and has written several books which include one about visiting musician death sites
. He was given free reign to write whatever he wanted. He didn't even have to listen to the music. The idea paid off.
Publicists have told me that nobody really reads past the first few lines of a press release. Well the headline of Delicate Steve's is a winner. THE CRITICS UNILATERALLY CONCUR: DELICATE STEVE IS A BAND WHO CREATES MUSIC. This basically tells you that Delicate Steve perform and more than likely write their own music. Ann pondered this.
My favorite line of the bio: "Delicate Steve was signed to the label before anyone at Luaka Bop heard even a moment of their music – all he needed to experience was a random conversation about what they hoped to achieve as a musical five-piece." The "he" they are referring to is a real person, but not an A and R guy as mentioned. I wonder if Chuck was thinking The Rutles when he wrote this. The Rutles was filled with so many brilliant stories. There were strict security measure taken for The Rutles first play at Che Stadium:
As a security precaution the Rutles arrived by helicopter a day early. This enabled them to be safely out of the place before the audience came in. It was a brilliant public relations coup. The kids were screaming so hard that thousands never noticed the difference. Promoter Syd Bottle described it as the most exciting twenty minutes of his life.
Delicate Steve - "Wondervisions" Video (Feat. Nat Baldwin) from stereogum on Vimeo.
It's hard enough to get any press attention for your band. It's that much harder to convince someone to write about instrumentals. Steve's label thought it would be a great idea to get Chuck Klosterman to write the bio. Chuck is a music writer and has written several books which include one about visiting musician death sites
Publicists have told me that nobody really reads past the first few lines of a press release. Well the headline of Delicate Steve's is a winner. THE CRITICS UNILATERALLY CONCUR: DELICATE STEVE IS A BAND WHO CREATES MUSIC. This basically tells you that Delicate Steve perform and more than likely write their own music. Ann pondered this.
My favorite line of the bio: "Delicate Steve was signed to the label before anyone at Luaka Bop heard even a moment of their music – all he needed to experience was a random conversation about what they hoped to achieve as a musical five-piece." The "he" they are referring to is a real person, but not an A and R guy as mentioned. I wonder if Chuck was thinking The Rutles when he wrote this. The Rutles was filled with so many brilliant stories. There were strict security measure taken for The Rutles first play at Che Stadium:
As a security precaution the Rutles arrived by helicopter a day early. This enabled them to be safely out of the place before the audience came in. It was a brilliant public relations coup. The kids were screaming so hard that thousands never noticed the difference. Promoter Syd Bottle described it as the most exciting twenty minutes of his life.
Delicate Steve - "Wondervisions" Video (Feat. Nat Baldwin) from stereogum on Vimeo.
Labels:
chuck klosterman,
Delicate Steve,
fake bio,
luaka bop
Thursday, April 21, 2011
Sammy's Alien Abduction
In my last post, I reviewed Sammy Hagar's book. I did not mention his encounter with aliens, which seems to be the part of the book getting the most attention. I would be remiss if I didn't post the recreation of that scene as shown on Jimmy Kimmel's show.
Labels:
alien abduction,
jimmy kimmel,
reenact,
sammy Hagar
Tuesday, April 19, 2011
Rockstar & Entrepreneur Does It Get Any Better?
Being a rock star is a dream so few people achieve. Being a successful entrepreneur is probably an even bigger dream now. Being both, well does it get any better? Sammy Hagar appreciates what he has.
He grew up in California. His grandparents were migrant farm workers. His mother, a first generation American (Italian parents), married his father when she was 15 years old. His father “could beat up anyone.” Sammy is the baby of his family. The mother, with kids in tow, would flee the father more than once. His father was an abusive alcoholic. When his dad was sober for nine months, it was the happiest time of Sammy’s childhood.
As with a lot of musicians, when he heard the Beatles, his career path was decided. Sammy saw the Rolling Stones in 1964 in San Bernardino. He and a friend (who taught him to play guitar) snuck in the venue right behind the band. He was at the band's first US show. His mother told him if he learned how to play Never On Sunday, she would buy him a guitar. Not wanting this opportunity to pass, he learned the song and got his guitar.
Great lesson for aspiring musicians: If you want something bad enough you’ll get it.
“I got a record deal because I went to bed writing songs. I woke up in the morning writing songs. I spent every second of my waking hours trying to write songs.” He’s a great songwriter. He’s writing the lyrics to I Can’t Drive 55 as the cop is giving him a speeding ticket.
He never stopped touring. After he left Montrose and embarked on a solo career, he opened for bands like Boston. On nights off he would play smaller venues. He was on the road constantly. He befriended promoters such as Bill Graham and Louis Messina. He was selling out arenas, but Capitol Records couldn’t get him past the 350,000 records sold mark. When he signed with Geffen Records, the hits followed.
The cliché story is the one where the musician becomes popular, has success and then it goes to his/her head. He/she becomes complacent. Sammy does a 180. “Success really motivated me. When I was hungry I lacked confidence. I was faking it. It took fame and fortune for me to become myself.”
No matter how famous he was, his mother reminded him that he needed something to fall back on. He took this to heart and the entrepreneur took over. He co-founded the second largest fire sprinkler company in the US. He owned a bike shop. He funded a travel agency. It didn’t make him a lot of money, but he had no travel costs on the road. I worked for such a company that was co-owned by John Telfer who was managing Joe Jackson at the time. He funded it for the same reason.
One of Sammy’s financial disasters was a clothing company. He turned his “red” branding into a line of clothing. They didn’t meet deadlines and it went under.
His best-known ventures are the Cabo Wabo Cantinas and Cabo Wabo Tequila. The history of both is worth the read. A few years ago he sold 80 percent of his Cabo Wabo tequila business to Gruppo Campari for $80 million.
Oh, there is also a band called Van Halen. If you want rock star tales, there are plenty of them in this section. Sammy as it seems is always looking for something to stimulate him. He took a pay cut to join Van Halen. The band’s best songs came during the Sammy years. Why Can’t This Be Love and Right Now are the standouts.
It was not easy reading about the decline of Eddie Van Halen. Sammy doesn’t paint a rosy picture. Although he appears to have loved working with him, Eddie’s misery was too much to deal with. After Sammy was pushed out of the band, you’ll wonder why he ever wanted to try a second time.
This book is inspiring for someone who wants to be a musician and/or entrepreneur. If you’re willing to put in the hours and are passionate about your craft/project, it can be done. Stay positive and grasp life.
Friday, April 15, 2011
Coachella Live Streaming On YouTube
The music starts here at 4pm PST.
Here's the schedule, which is subject to change:
Tonight, April 15th
Channel 1
4:10PM • The Drums
4:55PM • Cee Lo Green
5:45PM • Moving Units
6:30PM • Ozomatli
7:25PM • Interpol
8:35PM • Ms. Lauryn Hill
9:55PM • Kings of Leon
11:15PM • The Black Keys
12:05AM • Gayngs
Channel 2
4:00PM • !!!
4:50PM • Warpaint
5:35PM • Cold Cave
6:25PM • YACHT
7:10PM • Cold War Kids
8:00PM • Titus Andronicus
9:00PM • The Pains Of Being Pure ...
10:00PM • Tame Impala
10:55PM • Monarchy
12:00AM • Flogging Molly
Channel 3
4:30PM • The Morning Benders
5:45PM • Ariel Pink's Haunted Gra...
7:25PM • Interpol - surveillance
8:20PM • Omar Rodriguez-Lopez
12:00AM • Scala & Kolacny Bros.
Saturday April 16th
Channel 1
4:00PM • Freelance Whales
4:50PM • Erykah Badu
6:05PM • Broken Social Scene
6:55PM • Here We Go Magic
7:40PM • Gogol Bordello
8:30PM • Mumford & Sons
9:25PM • The Swell Season
10:20PM • Bright Eyes
Channel 2
4:30PM • Two Door Cinema Club
5:20PM • Cage The Elephant
6:10PM • The Foals
7:00PM • The New Pornographers
7:55PM • The Kills
9:05PM • Big Audio Dynamite
10:05PM • Elbow
11:00PM • Raphael Saadiq
11:55PM • Scissor Sisters
Channel 3
4:00PM • Black Joe Lewis & the Ho...
5:45PM • Jenny and Johnny
6:35PM • Yelle
7:30PM • Brandt Brauer Frick
8:30PM • ENCORE PERFORMANCES
10:25PM • Empire Of The Sun
11:30PM • ENCORE PERFORMANCES
Sunday April 17th:
Channel 1
4:00PM • Wiz Khalifa
5:00PM • Nas & Damian Marley
6:10PM • Death from Above 1979
7:25PM • The National
8:30PM • Ratatat
8:55PM • The Strokes
Channel 2
4:00PM • Jack's Mannequin
4:50PM • Jimmy Eat World
5:55PM • Fistful of Mercy
7:25PM • Duran Duran
8:35PM • Chromeo
9:45PM • PJ Harvey
11:05PM • She Wants Revenge
Channel 3
4:00PM • Angus & Julia Stone
4:45PM • HEALTH
5:35PM • MEN
6:05PM • Best Coast
6:55PM • Foster the People
7:40PM • Ellie Goulding
8:30PM • ENCORE PERFORMANCES
Here's the schedule, which is subject to change:
Tonight, April 15th
Channel 1
4:10PM • The Drums
4:55PM • Cee Lo Green
5:45PM • Moving Units
6:30PM • Ozomatli
7:25PM • Interpol
8:35PM • Ms. Lauryn Hill
9:55PM • Kings of Leon
11:15PM • The Black Keys
12:05AM • Gayngs
Channel 2
4:00PM • !!!
4:50PM • Warpaint
5:35PM • Cold Cave
6:25PM • YACHT
7:10PM • Cold War Kids
8:00PM • Titus Andronicus
9:00PM • The Pains Of Being Pure ...
10:00PM • Tame Impala
10:55PM • Monarchy
12:00AM • Flogging Molly
Channel 3
4:30PM • The Morning Benders
5:45PM • Ariel Pink's Haunted Gra...
7:25PM • Interpol - surveillance
8:20PM • Omar Rodriguez-Lopez
12:00AM • Scala & Kolacny Bros.
Saturday April 16th
Channel 1
4:00PM • Freelance Whales
4:50PM • Erykah Badu
6:05PM • Broken Social Scene
6:55PM • Here We Go Magic
7:40PM • Gogol Bordello
8:30PM • Mumford & Sons
9:25PM • The Swell Season
10:20PM • Bright Eyes
Channel 2
4:30PM • Two Door Cinema Club
5:20PM • Cage The Elephant
6:10PM • The Foals
7:00PM • The New Pornographers
7:55PM • The Kills
9:05PM • Big Audio Dynamite
10:05PM • Elbow
11:00PM • Raphael Saadiq
11:55PM • Scissor Sisters
Channel 3
4:00PM • Black Joe Lewis & the Ho...
5:45PM • Jenny and Johnny
6:35PM • Yelle
7:30PM • Brandt Brauer Frick
8:30PM • ENCORE PERFORMANCES
10:25PM • Empire Of The Sun
11:30PM • ENCORE PERFORMANCES
Sunday April 17th:
Channel 1
4:00PM • Wiz Khalifa
5:00PM • Nas & Damian Marley
6:10PM • Death from Above 1979
7:25PM • The National
8:30PM • Ratatat
8:55PM • The Strokes
Channel 2
4:00PM • Jack's Mannequin
4:50PM • Jimmy Eat World
5:55PM • Fistful of Mercy
7:25PM • Duran Duran
8:35PM • Chromeo
9:45PM • PJ Harvey
11:05PM • She Wants Revenge
Channel 3
4:00PM • Angus & Julia Stone
4:45PM • HEALTH
5:35PM • MEN
6:05PM • Best Coast
6:55PM • Foster the People
7:40PM • Ellie Goulding
8:30PM • ENCORE PERFORMANCES
Labels:
2011,
Coachella live stream,
YouTube
It's Friday
It's Friday! The Rebecca Black video Friday has hit the 100 million YouTube views mark in one month. This is faster than Justin Bieber's Baby achieved the same milestone. He took 2 months and 8 days. Earlier in the week we heard that Glee will cover Friday in their prom episode. Hey, it's Friday!
Labels:
100 million views,
friday,
glee,
justin bieber,
rebecca black,
YouTube
Monday, April 11, 2011
Does Buying A Music Company Make Financial Sense?
Bids are coming in for the Warner Music Group. The sale includes the publishing arm, which is profitable. The other half is the record label and we all know record labels do not make a sound financial investment or could they? It all depends on the price you pay for it.
The NY Times is reporting that bids are around $3 billion. Richard Greenfield, an analyst at the financial services company BTIG is quoted in the article as saying, “Warner hasn’t traded to a $3 billion valuation since 2007 and as far as I can tell, the music environment is getting worse and worse, not better. So assuming the price talk is real, why is somebody willing to pay that much?”
That money doesn't make sense. If the stakes were lower, it would not be that crazy to turn the assets into gold. I've been trying to get a music project off the ground, which in simple terms would be a music database. If someone or company was willing to put the Warner assets (and they are extensive and credible) to good public use, I'm sure they would see financial rewards. People would love access to the archives as well as good new music. Warner had a reputation for being the artist friendly label. They cared about their acts.
Whoever buys this company should not hire the men who've been running the business for too long now. Hire those who believe in the integrity of the music, who have passion, not just big eyes for a way too big paycheck. The business has lost it's sparkle and I believe it can regain it. It all depends on the price paid and the people running it.
The NY Times is reporting that bids are around $3 billion. Richard Greenfield, an analyst at the financial services company BTIG is quoted in the article as saying, “Warner hasn’t traded to a $3 billion valuation since 2007 and as far as I can tell, the music environment is getting worse and worse, not better. So assuming the price talk is real, why is somebody willing to pay that much?”
That money doesn't make sense. If the stakes were lower, it would not be that crazy to turn the assets into gold. I've been trying to get a music project off the ground, which in simple terms would be a music database. If someone or company was willing to put the Warner assets (and they are extensive and credible) to good public use, I'm sure they would see financial rewards. People would love access to the archives as well as good new music. Warner had a reputation for being the artist friendly label. They cared about their acts.
Whoever buys this company should not hire the men who've been running the business for too long now. Hire those who believe in the integrity of the music, who have passion, not just big eyes for a way too big paycheck. The business has lost it's sparkle and I believe it can regain it. It all depends on the price paid and the people running it.
Labels:
bids,
buying a record company,
for sale,
Warner Music Group
Friday, April 08, 2011
When Harry Met Sharon
Billy Crystal's daughter, Lindsay did this piece on Rob Reiner and her Dad pitching a sequel of When Harry Met Sally to young film industry execs. Poor Sally is dead and Harry needs to find true love. Look for many cameo appearances.
Labels:
billy crystal,
lyndsay crystal,
rob reiner,
sequel,
When Harry Met Sally
Thursday, April 07, 2011
Music Leaders Surrendering To Their Management Team
In Fred Wilson's blog today, he talks about 360 Reviews for CEOs. He says they should be done regardless of whether you have 10 or 1000 employees. I have never heard of a music company attempting one.
A 360 review is a great way for the senior management team to anonymously evaluate the CEO, President, etc of the company. More times than not, this person is usually isolated from day-to-day happenings. Many times employees won't share certain information for fear of losing their jobs or being put on the sh*t list. This information would, in the majority of cases, strengthen the CEO as well as the company.
Fred suggests that the CEO should be present when results are revealed and therefore, can explain his/her self. It's helpful if you have a management coach run the proceedings. For a small sum, don't you think a company like Sony Music, Live Nation or Universal Music would benefit from hiring a management coach to conduct such a review? I'm guessing that unless the board mandates it, no one in upper management will suggest conducting such an inquiry of his or herself. What does this say about those in charge? Has anyone heard of a music company conducting a 360 Review?
A 360 review is a great way for the senior management team to anonymously evaluate the CEO, President, etc of the company. More times than not, this person is usually isolated from day-to-day happenings. Many times employees won't share certain information for fear of losing their jobs or being put on the sh*t list. This information would, in the majority of cases, strengthen the CEO as well as the company.
Fred suggests that the CEO should be present when results are revealed and therefore, can explain his/her self. It's helpful if you have a management coach run the proceedings. For a small sum, don't you think a company like Sony Music, Live Nation or Universal Music would benefit from hiring a management coach to conduct such a review? I'm guessing that unless the board mandates it, no one in upper management will suggest conducting such an inquiry of his or herself. What does this say about those in charge? Has anyone heard of a music company conducting a 360 Review?
Labels:
360 review,
evaluating a CEO,
Fred Wilson
Wednesday, April 06, 2011
Death Cab's Live Streamed Video
Last night, Death Cab For Cutie shot their scripted, one take video and simultaneously streamed it live. You Are A Tourist was directed by Tim Nackashi. The video opens with the lead singer entering the screen, within seconds it looks like a male and female streaker run in the back of the set. There are ladies dancing (think the June Taylor Dancers), lots of illumination and a series of lit rooms which all have a hidden little story. Lots of overhead shots accompany a hypnotic song with a mesmerizing drum beat. Death Cab will have you under their spell.
Mashable interviewed bassist Nick Hammer about the video before they shot it.
Tuesday, April 05, 2011
Friday On My Mind
By now, I think everyone has heard or heard of Friday by Rebecca Black. Her mother paid Ark Music $4000 (according to the agreement with Ark, Black has 100 percent ownership and control of Friday, including the master recording and the music video) to come up with the song and shoot the video. YouTube views are over 84 million.
Everyone knows who she is. This of course has led to a possible lawsuit.. Black and her mother are accusing Ark of copyright infringement and unlawful exploitation of publicity rights according to CNN. Ark founder Patrice Wilson said Black will get her master and will be removed from the Ark Website (As of this writing, only the video is posted on the website), as she is no longer with them.
The song now seems to have a life of it's own. Watch Stephen Colbert and friends' version from the Jimmy Fallon show. Make sure you play it till the end to experience the extravaganza.
Everyone knows who she is. This of course has led to a possible lawsuit.. Black and her mother are accusing Ark of copyright infringement and unlawful exploitation of publicity rights according to CNN. Ark founder Patrice Wilson said Black will get her master and will be removed from the Ark Website (As of this writing, only the video is posted on the website), as she is no longer with them.
The song now seems to have a life of it's own. Watch Stephen Colbert and friends' version from the Jimmy Fallon show. Make sure you play it till the end to experience the extravaganza.
Labels:
ark music,
friday,
Jimmy Fallon,
lawsuit,
rebecca black,
stephen colbert
Friday, April 01, 2011
What News!?
Lefsetz on Rebecca Black signing record deal, Madonna to star in Spiderman, Nirvana to perform and more.
Music Ally: Farmville's Zynga to bid on Warner Music. This one almost makes too much sense.
Huffington Post introduces digital subscription for employees of the NYTimes and residents of Winnepeg Canada.
NJ.com reported that Rutgers University paid Snooki of Jersey Shore Fame $32K to appear at a Q&A at the school.
Which is the true story? I feel like Mike Walker of the Gossip Game.
Music Ally: Farmville's Zynga to bid on Warner Music. This one almost makes too much sense.
Huffington Post introduces digital subscription for employees of the NYTimes and residents of Winnepeg Canada.
NJ.com reported that Rutgers University paid Snooki of Jersey Shore Fame $32K to appear at a Q&A at the school.
Which is the true story? I feel like Mike Walker of the Gossip Game.
Thursday, March 31, 2011
Zilch
Using a not-for-profit model to run a major record label may have prevented the labels from the decline they are experiencing. Having worked with major labels for many years, I know that it’s not the piracy that’s killing them. What has gradually done them in is ignoring the customers, losing site of quality music, excessive spending and having staffers and executives make decisions or indecisions just to save their jobs. It’s no way to work.
In the 15 years I managed bands, none of them saw a penny from record royalties. This includes artists having both gold (over 500,000 units sold) and platinum (over 1,000,000 units sold) albums. Making money from selling records was never part of the equation when mapping out a career path. This is why I find it interesting that the “new” paradigm is being touted as touring, selling merchandise and licensing music. That’s the way it’s always been as far as I’m concerned and I started managing bands in 1988.
Lublin’s practices can work for any company, but I see them as being so right for the music industry, especially major labels as they seem to have lost focus. Each chapter closes with helpful questions that summarize what you’ve read and how to apply this knowledge.
So many important and relevant points are covered, that it’s worthy of a long post. The book is mainly aimed at company leaders, but it applies to everyone.
Brand: Here’s a hard one, but so important: If a partnership doesn’t make sense for your brand and your goals, turn it down even if it means money. Keep your brand simple and focused. Use your story. Image is everything. Bring your group together to discuss data and re-evaluate your brand. When someone buys your product what is she getting? Answer in 3 words and do not describe the product.
After hearing Jac Holzman, the founder of Elektra Records at the 92Y, he hit on all of the above at his label. His goal was to make available music that needed to be heard. The original focus was on folk music. His audience knew that and if you wanted to hear good folk music you brought the latest Elektra release, many times unheard before a purchase. Jac spent hours each week looking for those special artists for his label and his audience. There was a time when people bought music just because of the record label that released it. That’s how much respect a label like Elektra garnered.
Uniqueness: Can your organization claim any of these?
- First
- Only
- Faster
- Better
- Cheaper
Lublin calls these the five. If you can use any of these words, you’ve found an all-important niche.
Employees: Include every level employee in the pursuit of purpose and make sure that each division has clearly stated goals. When goals are accomplished, it builds morale.
Stimulate people.
Endorse communal work places. Don’t segregate employees by job title. Eliminate executive floors. Segregation encourages isolation for both executives through assistants. Celebrate employees’ energy. If the energy lies in one direction, encourage that person to pursue that path.
External Believers: Use external believers in your company and never forget that anyone could be your brand ambassador. This is now easier than ever with social networking. There is no much info and music out there, it’s almost easier to rely on your old tastes than to explore something new. No one has that kind of time. This is why external believers are so important. You are always going to take the word of someone/company whose taste/ideals you respect. See Elektra Record above. Take care of your fans. Make them lifers. Turn advocates into staffers. They won’t be paid, but they will be out there on your behalf.
Sales Staffers: Everyone is a potential sales staffer in a company as well as a brand ambassador. When I interned at MTV in it’s infancy, we couldn’t keep MTV logo merchandise in the house. Everyone at the company wore it (I still have my red pullover sweatshirt with the yellow MTV logo) outside the office. Everyone was so excited to be working at MTV. Everyone was a part of the company. It was new so there was an element of winging it. My first day as an intern, I had to go to the studio to have Richard Butler of the Psychedelic Furs sign a release for his taped interview. I thought I had died and gone to heaven. Everyone felt like they were contributing. Everyone was proud to work there.
Ex-Employees: Why have ex-employees be resentful and hateful? They should be excited about their time at your company. Alumni can be useful. Use an alumni relations’ director. Make them advocates. Think of ways to reconnect with employees, send them coupons or concert tickets or discounts.
Gratitude: Be responsive and show your consumers and fans gratitude. Send updates, progress reports, photos, info, etc.
Innovation: Do the culture and processes that are in place make it difficult to come up with breakthrough approaches and turn them into real products and services?
Open your innovation circle of trust and it will set you closer to your end user. Employees must share a sense of purpose with their colleagues. There must be a sense of urgency. Don’t let employees wilt in their cubicles. Create pet projects. I know there were flag wavers at the labels, but their take on file sharing and the internet were largely ignored.
Community: Celebrate local elements. Get the community involved. Partner for a purpose. Grant all-access passes. Is your brand important to a customer?
Do more with the corporate board, have them involved; tap into their resources and knowledge. Communicate directly with staff and have them love your purpose.
Notes To Leaders:
Say thank you.
Be Consistent.
Remember your core idea and have guidelines.
Be relevant to your audience.
Limit tedium.
Be transparent.
Find and cultivate passionate employees.
Use fun as an incentive.
Give good titles that make sense.
Financial Considerations:
Live in fear of overhead.
Be disciplined.
Budget multi-year.
Diversify your revenue streams. How important is this for labels now?
Barter and make it a fair exchange. Formalize the agreement.
Bob Lefsetz said the business started to die once a label exec (Doug Morris) hired his own PR person (Ron Shapiro). It was no longer about the music. The shareholders, board members and higher-ups became the focus. Nancy Lublin is saying put the focus on building a winning, happy team (how much did people love working at WB during the Mo Ostin/Lenny Waronker years?). Connect with your fellow employees and audience. Make sure your goals meet their goals. Don’t hide from the truth. Use common sense. You catch more bees with honey than with vinegar.
Wednesday, March 30, 2011
Keith Richards' Incredible Life
“I get an incredible raging glee when they (the audience) get out of their seats.”
- Keith Richards
Keith’s enthusiasm for music is what really drives Life. He’s still curious about styles, about improving his playing and finding out what’s next. He’s insightful and observant. Nothing is a better example of this than his take on the music business. “It’s the sleaziest business without being a gangster.” This guy has seen it all and this is what he deduces.
The biggest statement he makes in the book is “We turned American people back on to their own music. And that’s probably our greatest contribution to music.” It’s a humble quote from a member of one of the greatest rock and roll bands.
As hoped for Keith takes you through the writing of songs such as Satisfaction and Tumbling Dice. “Great songs write themselves.” I’ve heard this from other musicians.
The slices of life from his early days are eye opening in a cultural way. Keith kept diaries and the reader benefits from it. His Aunt Patty saved letters he wrote to her, which included a description of the first time he met Mick. He credits the Boy Scouts with building his self-esteem.
He thought Americans were brash and extremely self-confident, but that’s not what The Rolling Stones experienced on their first tours here. He sensed that Americans were insecure. His band had longer hair, spoke with British accents and dressed differently. “The only hostility I can recall on a constant basis was from white people. You got the impression you were a threat.” I recently watched an interview with Leiber and Stoller who said the same thing Keith did, that the blacks embraced them and were more at ease. Both camps are big blues fans.
There is a bit of guitar-speak in the beginning third of the book. Even though I used to play guitar, I had no idea what he was talking about. He is Keith Richards, so it’s necessary that this be part of the book. It should not discourage a non-player from reading Life.
Having been a manager, I love that he is so dedicated and loyal to his manager Jane Rose. She’s done right by him and he appreciates it. He credits her with helping him kick his heroin habit.
Miscellaneous anecdotes which I found to be interesting and surprising:
- Bobby Goldsboro (of Honey fame) showed him an elusive guitar trick.
- Ronnie (Spector) Bennett took Keith to see James Brown at the Apollo Theater. The discipline in James Brown’s band impressed him more than anything.
- Wilson Pickett used to keep shotguns on both sides of the stage.
- Jumping Jack Flash was named after his gardener. What you hear on the record is acoustic guitars recorded on a cassette. It’s his favorite riff.
Keith also talks about his relationships with band members, his family and his crew. He is not shy about telling it like it is. Mick Jagger is taken to task a few times.
Somehow after all Keith has been through, he doesn’t come off as crazy as I was expecting. He’s well aware of his surroundings and circumstances. He’s very loyal to friends and family. Most people think he has more lives than a cat. His longevity must be attributed to the strict regiment he adheres to before a tour. “All I do to train and preserve energy is keep breathing”.
Labels:
autobiography,
Jane Rose,
Keith Richards,
Life,
Rolling Stones
Thursday, March 24, 2011
More About Ms Taylor
This just reaffirms what I was writing about yesterday.
Martha Frankel's piece in the Huffington Post describes an enchanting encounter with Elizabeth Taylor that should have never happened.
Rosanne Cash on Twitter mentions that Ms Taylor sent a birthday telegram to her Dad every year on his birthday.
Martha Frankel's piece in the Huffington Post describes an enchanting encounter with Elizabeth Taylor that should have never happened.
Rosanne Cash on Twitter mentions that Ms Taylor sent a birthday telegram to her Dad every year on his birthday.
Labels:
elizabeth taylor remembered,
rosanne cash
Wednesday, March 23, 2011
A Hollywood Icon and Humanitarian

She appreciated those she worked with. I've heard stories of her sending cards or giving gifts to crew members of projects she worked on. Liz was a tireless advocate for finding a cure for AIDS and raised lots of money for the cause.
The BBC has a really nice interview with Liz Taylor, which I can't embed so I'll post the link.
Last year I finally watched a Place In The Sun. Liz is incredibly beautiful and persuasive in that film. Apparently she was the same in the real world.
Tuesday, March 22, 2011
RIP Pinetop Perkins
Pinetop Perkins one of the last of the original Mississippi bluesmen has died at age 97 in Austin, TX. Know mostly for playing piano in Muddy Water's band, his solo career seemed to take flight in the 1980's and 1990's. He received a Grammy in 2010 and therefore, became the oldest person to receive one. He named himself Pinetop after his admiration for the music of Pinetop Smith. He originally started on the guitar, but after being stabbed in the arm and incurring tendon damage, he moved to the piano. Up until just last month he had been playing shows in Austin.
Watch the full episode. See more Austin City Limits.
Labels:
Austin Tx,
dies,
oldest grammy winner,
pinetop perkins
It Sounds Like Fine Young Cannibals
As mentioned in SoulCulture, there's a trend for 'blue-eyed-soul over futuristic production' at the moment. Record of the Day's choice is Alex Clare. He fits this mold. The sound borrows from what the Fine Young Cannibals were doing in the 1980's. It would be great to see a surge in powerful vocals, great melodies and if it's danceable, it's icing on the cake. I'm not sure of the concept of this video. I suggest just listening.
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