Wednesday, April 23, 2008

Record Store Day a Success?

Looking at the week ending 4/20 Soundscan, I was realizing that it included Saturday's Records Store Day sales. The number of physical music purchased was up slightly from last week, but continues to take a dive from the abysmal numbers of last year. Overall albums were up 1.9% (+ 141K units) vs. last week and down 8.1% (- 659K units) vs. week 16 of 2007.

Digital albums were up 1.6% (+ 19K units) vs. last week and up 33.9% (+ 306K units) vs. week 16 of 2007. Not sure that digital units being up 34% from this week last year is reason to open the champagne, as last years numbers were not exactly overwhelming. It does show there is some willingness to still purchase digital albums. Digital tracks on the other hand, were down 3.6% (- 731K units) vs. last week and up 30.4% (+ 4.5MM units) vs. week 16 of 2007.

Mariah Carey came in with impressive numbers: 464,000 units sold. 10 years ago, first week sales probably would have translated to an easy platinum record. The surprise has to be the Juno Soundtrack. Still holding it's own at #12 with close to 12,000 units sold. Rounding out the #19 and #20 spots on the album charts are American Idol loser and winner, Daughtry and Jordan Sparks. Daughtry is closing in on 4 million records sold. WOW!

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